In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Sanders signed his first contract with Nike in 1992, when he was playing both professional football and baseball for the ...

Along with his achievements in the music industry, Eminem has worked with Jordan Brand to create some extremely sought-after ...

Nike agreed to pay the $410,000 fine for Air Jordan 1's NBA uniform violation and cleverly took it as a bold marketing ...