When the U.S. presidential election is the headline act, political marketing strategies reach their all-time highs.

QR codes are everywhere these days. From menus to product packaging, the need to generate a QR code from a photo has become ...

The key to successfully implementing avatars lies in understanding best practices and addressing potential challenges.

Local and regional banks parcel out billions of dollars in personal and business loans each year. It’s possibly the most ...

In our competitive business world, stunning visuals can make all the difference in capturing your audience's attention and ...

Producing a photo shoot to showcase a line of textiles and wallcoverings comes with a host of costs that can be out of reach ...

Matthew Buchanan, Letterboxd’s New Zealand–based co-founder, told Filmmaker, “Our key mission is to help our community ...

"Hellboy: The Crooked Man" is the latest reboot featuring the iconic character, but a messy marketing campaign means only hardcore fans know about it.

Your website is one of your credit union’s most critical marketing workhorses—no surprise at a time when most consumers (71%) ...

Sonos itself has managed to leak details about the Arc Ultra in recent days; the company’s online store briefly featured a ...

Yale SOM’s Deborah Small and her co-authors examine how people judge the ethical acceptability of ads for charities, and find ...

Nostalgia marketing, community building and aesthetic impact are poised to make an impact on influencer marketing over the ...